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Atherstone charity store celebrates funding more than 1,000 lifesaving missions

Your local air ambulance charity boutique store in Atherstone is celebrating funding more than 1,000 lifesaving missions for the Warwickshire and Northamptonshire Air Ambulance (WNAA), by selling high-quality new and pre-loved items.

The store opened its doors on 24 February 2012 and is situated in the heart of Atherstone, Warwickshire. Over the past twelve years the charity boutique has generated a phenomenal £2,008,208.10, funding more than 1,000 lifesaving missions in Warwickshire and further afield.

Within minutes, WNAA’s critical care crews can be on the ground delivering pre-hospital emergency care and giving patients the very best chance of survival – this vital service relies entirely on donations to raise the £2,300 needed for each rescue mission, as the charity receives no government or National Lottery funding.

The store has also received an amazing 110,059 bags of donated goods but continues to require support from the local community with further donations of new and preloved items, as these provide vital income for the charity.

Store Manager Ann Parker said: “We would like to thank everyone in the local community for their amazing support over the past twelve years. Without this support we wouldn’t have been able to raise such a phenomenal amount to the support the charity’s lifesaving missions.”

“We receive no government or National Lottery funding for our lifesaving missions and rely on the generous support of the local community to keep our helicopters flying 24/7, 365 days a year,” she added.

For more information, please visit: or call 0300 3045 999.